top of page
HEINEKEN
HEINEKEN +2C

Bars usually keep their refrigerators as cold as possible (0oC to 1oC). This contributes to an enormous carbon footprint of 227 kilos per fridge a month.

 

Most beer brands tell us we should drink their beers as cool as possible. But a beer will still be cold enough, even

if the beer fridge is a few degrees higher.

Art Director: Andrea Avila Luna
Copywriter: Phillip Acierno
The Recognitions 🏆
Clio Awards: Shortlisted 
Clio Awards: Shortlisted 

the_case_study_

bottom of page